Amid global concerns over plastic waste, with 460 million tones produced annually and only 9% effectively recycled, the Horizon Europe-funded UPCYCLE project has officially launched in Gent, Belgium, aiming to redefine how non-recyclable plastics are handled within the packaging sector.
Coordinated by Aalborg University (Denmark), the initiative unites 19 partners from 12 countries to develop circular, non-persistent, and recyclable packaging materials, marking one of the EU’s most ambitious efforts to close the plastics loop.
Plastic packaging represents 40% of total plastic demand and 60% of plastic waste in Europe. Two-thirds of all packaging is discarded within a year, often made from complex multilayer or contaminated plastic streams that evade current recycling technologies. These persistent materials are a major barrier to achieving the EU’s 2030 target of making all packaging reusable or recyclable.
UPCYCLE addresses this bottleneck by converting non-recyclable plastic waste into high-performance, recyclable materials. The initiative extends beyond simple substitution — it integrates AI-powered process intensification, smart polymerization, and safe-and-sustainable-by-design principles to ensure that materials meet performance and safety requirements across the entire value chain.
The project’s objectives align closely with the EU Circular Economy Action Plan and Single-Use Plastics Directive, focusing on reducing reliance on landfill and incineration while establishing new benchmarks for biodegradability and material recovery.
Building on the H2020 UPLIFT project, UPCYCLE now moves from research to demonstration scale, targeting real-world applications such as fresh food packaging, short-lifetime deli wraps, beverage bottles, and personal care containers — areas where recyclability and low environmental persistence are both urgent and technically challenging.
The Plastics Technology Centre (AIMPLAS) plays a pivotal role in bridging polymer science and commercial packaging deployment. The center is developing next-generation polyesters and copolyesters, including PEF, PBAF, and PLA blends, designed for superior recyclability and biodegradation performance. These materials are being tested using reactive extrusion, compounding, injection, and blow moulding at pilot scale.
AIMPLAS also leads in end-of-life assessment, employing biodegradation modeling, industrial and home compostability testing, and environmental impact studies across soil, freshwater, and marine ecosystems. The goal is to validate that new materials can safely reintegrate into natural systems or closed industrial loops without generating persistent microplastics.
UPCYCLE’s consortium spans the full plastics value chain — from waste collection and depolymerization to polymer synthesis, application design, and market integration. Partners include RWTH Aachen University, Helmholtz-Zentrum Berlin, Forschungszentrum Jülich, BIO-MI, TECNARO, and Bio Base Europe Pilot Plant, ensuring technical, environmental, and commercial perspectives are tightly aligned.
According to project leads, achieving a 30% reduction in greenhouse gas emissions compared to current bioplastics by 2029 is a central performance target. This approach not only supports the EU’s climate neutrality goals but also advances the shift from fossil-based feedstocks toward biomass- and waste-derived raw materials.

